Female Entrepreneurs and Motivational Factors

Purpose: The main aim of this research is to investigate and analyze, the impact motivational factors on female entrepreneurship. This intends explore in-depth motivating entrepreneurs, with a focus Albania. Theoretical framework: literature entrepreneurship, global trends in women’s entrepreneurship Albania, motivation studied, it used better understand push pull entrepreneurs. Design/methodology/approach: methodology study consists quantitative methods. Based review our understanding, questionnaire was set up carried out collect data. It included several from five-point Likert scale. population consisted final sample 494 different Albanian cities. hypothesis developed response question. Regression analysis empirically evaluate using SPSS, version 23. Findings: results study, show that being independent, working scarce jobs, home are positively correlate women entrepreneurs' performance. At country level, we find evidence encourage females run their businesses, promoting development opportunities for conclusions well supported by Females more inclined start go businesses. best way be have job time, work home. Research, Practical & Social Implications - paper gives some novel insights into helps fill gap topic. will serve as model entrepreneurs developing less countries. full interest useful females, business communities, academics, policymakers. From an academic perspective, findings demonstrated influencing play significant role encouraging achieve success. contributes limited knowledge countries, such Originality/value: originality new approach Albania regarding influence performance adding this, which may implied further future.